Achievements
In Latvia, we've already done what seemed impossible:
Created a hub where people connect over their love for streetwear
Built a real movement, not just a fashion label
Made streetwear culture a lifestyle—a place to spend time, meet like-minded people, and make fashion more than just shopping
2023: Independent Runway Show
Milestone Event: Hosted the brand’s first independent runway show, establishing Backdoor Market as the only brand to achieve such a large-scale event independently and in record time.
Recognition: Nominated for the prestigious Kilograms Kulturas 2023 award.
2023 Pop-Up: First Physical Store & Cultural Movement
Retail Presence: Launched a month-long physical store in collaboration with Kalve Coffee Shops, marking a key moment in Riga’s streetwear evolution.
Cultural Impact: The space became a central community hub, fostering connections and igniting a new wave of interest in streetwear and creative expression.
2024 Pop-Up: Extended Activation & Event Series
Expanded Presence: Extended to a three-month pop-up, continuing the collaboration with Kalve Coffee Shops.
Cultural & Community Engagement: Hosted a dynamic lineup of events, reinforcing Backdoor Market as a destination for creative, music, and streetwear communities.
Event Highlights & Community Impact:
34 Music Events: Showcasing diverse musical talent and building audience engagement.
3 Skateboard Competitions: Promoting extreme sports and youth involvement in street culture.
2 Breakdancing Events: Highlighting urban and underground dance culture.
1 Architect School Event: Merging architecture, design, and creative education.
8 Skate School Days for Kids: Encouraging the next generation of skateboarders.
3 Sunday Service Events: Featuring homemade breakfasts by Backdoor Market and Rolling Dynamite.
2 Fast Food Days: Bringing together food culture and streetwear enthusiasts.
1 End-of-Season Party: Attracting over 800 attendees, a record-breaking cultural moment in Riga.
Design & Media Recognition:
Latvian Design Award Nomination: Recognized for Best Public Space Design, highlighting the innovative and multifunctional nature of the pop-up.
Featured in DECO Magazine: Applauded for redefining public spaces for creative and retail use.
Podcasts & Media Coverage: Engaged audiences through collaborations with Ghetto Podcasts, Radio NABA, and Asketic Podcasts, expanding visibility beyond fashion into cultural discourse.
Zuzeum Pop-Up & Magazine Launch
Christmas Market Concept: Organized a week-long holiday pop-up, reimagining streetwear as a gallery-worthy art form.
Artistic Collaboration: Partnered with Zuzeum, demonstrating how a fashion brand's
Magazine Release: Unveiled a 365-page magazine, featuring high-quality visual storytelling from Backdoor Market’s 2024 season.
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